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April 2016

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Here’s why paying for your traffic is a smart move

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There are so many success stories you will hear about businesses making it good in the internet. The troubling thing is, there are maybe a tenfold or even a hundredfold of stories contradictory to theirs. Many have unsuccessfully launched a business enterprise that is internet based but only a handful shall succeed.

Is this through luck? That is even more remote. It takes good business sense and a lot of help and team effort. Most importantly, it is the eagerness to succeed and the determination to learn and the willingness to invest in a lot of hard work and some money.

The Very Basic

Like Neo, traffic is “The One”. Without traffic, all your effort would just go to waste. Every business needs customers, without them you wouldn’t have anyone to sell your products to. In the internet world traffic is the walk in customer. The more traffic you have the more people would be able to sell your products to.

But like any business that’s in every corner building or in the mall, not everyone that goes in will buy, but the greater of number that do come in to browse your merchandise, the greater number of people that will buy your products. It is a simple and known fact.

But, how do you get traffic, traffic large enough that could make a small percentage of eventual buyers enough to make a good profit. Many big companies generate traffic of tens of thousands a day and a measly ten to fifteen percent actually buys, but that small percentage is enough to provide them with good business.

Many of these success stories get their traffic from paying others. Yes that’s right; you have to spend money to make money. Advertising is the key. The more people that knows that your site exists; the more people would of course go to your site, that’s common sense.

While there are many ways that can get you advertising for free, this do not generate the same high volume as those methods that are getting paid. These paid advertisements include advertising schemes by Google and Yahoo.

The Value of Searches

The search and will be the easiest and fastest medium in finding what a person needs in the internet. Search engines have been very popular because they provide a vital service to many people. They are free and easy to use. With this popularity, they get many visitors and clicks that they are the most common sites that people go to. It is easy to understand why so many companies would pay to advertise with these search engines.

Search engines provide information to the millions of users that they have each day. They provide links to many sites that a user may be looking for. If your sites link pop up in the high ranks of the search results page, you get a great chance that they will go to your site. While search engine optimization is a cheaper and low cost way to get your site a high rank, paying for advertisements will ensure that you will be on the top ranks.

When you pay for your advertisements, it is like paying for your traffic. This may sound like not such a good idea, but the payoffs would tell a different story. When you pay for your traffic, you are guaranteed of a consistent traffic flow to your site. You will never go with an empty sales day.

Paying for your Traffic

Usually, you will be charged with the number of hits a link gets when your ads is clicked, this is called pay per click. For some search engines, you will be charged with the number of times your ad shows up when a certain keyword or keyword phrase is searched. It is imperative that you have good keyword content in your ad. There are many tools that aid you in using the right keyword for the right moment.

All the money you spend in paying for your traffic will not be for naught. You will get an impressive boost in traffic which will also result to a great boost in your sales figures. Paying for your traffic would be a really good idea and you will get all the benefits it has to offer.

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Converting every visitor into subscriber

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If a person visits your website and leaves, chances are that he or she will not come back, especially if there are no compelling reasons to do so. After all, we all behave rather impulsively on the Internet, so much so that we can easily forget where we were 10 web pages ago.

But the bottom line is that your visitor may not come back to your website again. If 1,000 visitors visit your website, leave and never come back again, you can imagine the amount of potential revenue lost, simply because they do not come back. You could have converted a fraction of the visitors into your customers.

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Some may say that creating unique content can keep some of the visitors coming back, but very often, unique content is not the solution. The real, long-term solution lies in converting your visitors into subscribers of your mailing list.

Before your visitor leaves your website, you want to convert him or her into your subscriber via a simple opt-in to your mailing list. You do this by asking for your visitor’s name and email address through your opt-in form.

And if your visitor signs up to be on your mailing list, you can still follow up with him via email. You can get your subscriber to consider your offer, or endorse another offer to him or her.

All in all, you want to convert as many visitors into subscribers as possible and obtain the potential revenue you rightfully deserve – the easy, wise way.

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The right blogging platform for your needs

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Choosing which blogging platform to use is one of the most important decisions that you can make as a blogger. The right platform can make blogging a breeze, and the wrong platform can make blogging a chore. Because the program that you use to blog with is such a powerful part of your blogging experience, it is well worth putting in the time to find a platform that provides your ideal balance between a user-friendly interface and a flexible framework that allows you to make your blog look and feel unique. Finding the right platform isn’t always easy, but with a little bit of contemplation and a little bit of research, you will be on your way to finding the perfect blogging platform.

Deciding what your priorities are in terms of ease of use versus customization. Most highly customizable blogging platforms, like moveable type, are a bit more difficult to use than very automated platforms like wordpress. If you are new to blogs and to internet technology, you might want to sacrifice the ability to create a custom background design or to integrate a unique font into your template in order to find a program that will be easy for you to use. On the other hand, if you are a veteran web designer with knowledge of html or javascript, you will probably find the limitations of a user-friendly platform to be frustrating.

There is no such thing as a blogging platform that is objectively the best platform, because every blogger has unique needs. The blogging movement is very much about individuality, so it makes plenty of sense that there would be many different platforms available that are designed to meet the needs of different kinds of individuals undertaking different kinds of projects. This diversity is a good thing, because it means that you will almost certainly be able to find a program that suits your level of technical aptitude.

However, the fact that no two bloggers need the same thing from a blogging platform can make your search for the right platform a bit tricky. When you are reading reviews of different platforms, try to keep your priorities in mind and do your best to take into account the position that the reviewer is coming from. For example, a negative review written by an accomplished software designer who complains that a popular platform is too limited may tell you that the platform in question is ideal for a beginning blogger. There is no such thing as the perfect platform for everybody, so instead of looking for the “best” platform, look for the best platform for your specific criteria.

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Effectively using Overture / Yahoo to get website visitors

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Overture or now known as Yahoo because of Yahoo’s takeover, was the original inventor of the use of the P4P or Pay for Performance. Overture saw that the internet was fast becoming the easiest and most convenient way to shop, and advertising was going to hit at an all time high because of the many businesses in the arena.

To get a person to go to a site than others, it needs to be very visible. Providing ads that could direct potential consumers and costumers to their site would allow them to have an increase in traffic as well as sales. Yahoo provides a service that can put a site or company’s ad in their sites that can be shown when certain keywords are inputted.

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Yahoo offers a chance for any company to increase their traffic by using their services. With more people being aware of your site, there would be more traffic and visitors to your site given the chance to view your pages as well as your products. With even a small percentage of successful sales, with a high traffic volume this could still be a substantial figure for your company.

Getting a consistent substantial flow of website visitors is every company’s goal. Many methods are devised and utilized to ensure that there would be more people to boost the sales and to be aware of the existence of such a product or service. Website visitors are potentially the life blood of your internet based business.

Yahoo/Overture utilizes the same principle as Google’s Adwords. In fact, they are very similar to each other that they use keyword and keyword phrase searches and to determine which ads to show per search. When a person types in a keyword or keyword phrase to search for anything, the search engines gives out the results in a page. Then at the right side of the page, you will see selected ads that have paid for their ads to be viewed with certain keywords and keyword phrases searched.

For example, Lets say you run a car parts retail/wholesale site. You choose keywords that can prompt or trigger your ads to be shown in the page when a keyword is searched. When a search engine user types in Honda Accord, your ad may come up if you have designated that as one of your keywords. You don’t need to fully optimize your site with Search Engine Optimization methods and techniques.

While some labor so hard to make their site one of the high ranking sites per keyword search, you get the chance to be on the top of the list or at least in the first page of a search result increasing your chance to be clicked on. With that, you drive traffic and website visitors to your site a lot faster.

You will have to pony up some cash when using this service though. There are different ways Yahoo/Overture will charge you. It may be in the number of Keywords or Keyword phrases your ad uses or in the many times your ad is clicked on. Others offer many other services like having your ad show up not only in the search engine pages but also with some third party sites.

Third party sites support ads that have the same theme or niche as them. With more areas your ad is shown, you increase the chances of people knowing about your site or product. With more website visitors you increase the sales of your site which makes your investment with your ads a wise one.

With so many competitions in the internet based businesses, it is necessary to take a huge leap forward from the pack by advertising. Yahoo/Overture will be a great place to start. Many have utilized their services and have reaped the rewards of this decision. It’s a marketing strategy that will increase your website visitors as well as increase your sales resulting to profit.

It takes money to make money, while there are some methods that are basically low cost or free, using a marketing service such as what Yahoo/Overture offers will provide results faster and on a larger scale. Many businesses have learned this the hard way, don’t be counted with them.

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Paintball basics

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Paintball is a safe, simple yet challenging and strategic sport that is played usually by two teams, each with at least two players. Adults and kids alike enjoy this sport as they often refer to it as an advanced or improvised game of tag.

Tournaments attract many spectators of all ages, as it is a very exciting game to watch.

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Paintball games are of various types, however, the most popular game often played is called “capture the flag”. The object or the goal of this game is for teams to advance to the opponent’s base, move the other team’s flag to its destined location, at the same time guarding your own flag.

The paintball field has many obstacles such as tires, forts, old cars, hay and the newest are “inflatables” that are constructed as refuge for team players; making the game all the more exciting, as if participating in an actual game of war in videos.

When one is hit, it can hurt briefly and at times give players bruises. Players are typically required to be in long sleeves shirt and pants, making sure that the color is not be identical as that of the judge and complete paintball gear such as mask, helmet and goggles for safety.

The sport of paintball has a distinct and accurate set of rules that are strictly followed. The producer of the tournament is the absolute authority in regard to either an alteration or addition to the rules; marshals oversee the event, and their decision is always final. No dispute on the paintball field is accommodated or entertained.

A military approach to paintball is useless, as that knowledge is recognized and understood by the teams. A team’s tactic should be carefully planned; your team’s line of attack will not be known by the opposing team, and there should be a quick switch of plans in case something goes wrong.

There must be a lot of team work involved, as everyone moves through the field. As a team member moves, there should be others to guard and keep watch and give off covering shots when necessary. A team that moves together with a common objective will have a great chance of succeeding in this game.

Communication in the field is also very important. A team-mate can shout the position of the opponent. The moment that a player is seen, the game for that player is up; so there is no reason for you to keep quite; instead, inform the others the location of the enemy.

The excitement of this game concludes when you are seen and eliminated – a situation that all team players struggle to avoid.

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Car stereo speaker: let your car stereo speak for itself

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Even if you’re not a car audio connoisseur, it’s easy to be impressed with a car stereo speaker while looking around in an expo or convention. They’re the first thing you’ll probably notice, they come in different colors, shapes and sizes. Those big throbbing concaves blaring incredibly low bass lines or cool little tweeters whistling out seething treble sounds.

Car stereo speakers are interesting and very tempting to buy, especially the big loud ones. But big is not always the best. Each speaker has its own unique quality, intended use and price range. Some may also be better than others at certain things so it pays to investigate your type of car stereo amplifier or head unit before you finally decide on a car stereo speaker for your system. Here are some features to consider:

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Car stereo speakers are not all the same size and wattage, and this can cause a problem once you try to hook it up in your car. Know the specs of your system. Sort this out ahead of time, it will save you a lot of hassle. You will be happier with your new acquisition if you can get to see it in action as soon as possible.

There are also a lot of car stereo amplifiers on the market, it pays to be aware of how the car stereo speaker you are considering compares to the others, and how compatible it is to your amplifier or the amplifier you’re planning to buy. Car stereo speakers and amplifiers go hand in hand. You’ll want the car stereo speakers you buy to be suitable for your automotive entertainment needs and not strain the system.

Style can be an important factor when choosing your special car stereo speakers. You’ll want the one you choose to fit in perfectly with your other all sorts of stereo speakers. If you’re planning to install something different, you have to take into consideration the modifications your going to have to make in order to accommodate your new car stereo speakers.

One of the biggest issues in buying a new type of car stereo speaker is suitability. How suitable your car stereo speakers are is probably the biggest issue. Don’t forget the reason you’re buying the type of car stereo amplifier in the first place, and ensure that the all sorts of stereo speakers you are looking at will do the job you need no matter what other fancy features they may offer.

Brand is an important consideration when you are shopping for a car stereo speaker. The fact is, one brand of type of car stereo amplifier may have a much better reputation than another, and for good reason. You be the judge. Do your research. Ask car audio enthusiasts. Read magazines and reviews. Do you want to take a chance on just any car stereo speakers, or go for the proven name brand?

Lastly, price is important even if you think it’s not. After all, would you want to pay more for your car stereo speakers only to find it cheaper the next day at a different store? Nobody likes that. When shopping for better car stereo speakers, it pays to check at least a couple of different stores, just to make sure you’re getting your car stereo speakers at the best price.

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Choosing the best plants for your garden

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Many times we buy plants on impulse then find there is nowhere in the garden that really suits them. Before buying plants carefully examine your garden to see how much sun and shade it gets, whether the soil is well drained or waterlogged and whether your aspect is sheltered or windswept. You’ll then be equipped to go and buy the best plants for your situation; shade-loving plants for the sheltered areas, sun-lovers for the warm spots, drought-resistant plants for the parched areas which may be either sunny or shaded, and swamp plants for the poorly-drained parts.

But wait! Test your soil first, to determine the pH level of your soil and what kind of nutrients you need to add, if any. Is the soil acid or alkaline? Most plants prefer soil that is slightly acidic, but there are some that must have alkaline soil to grow. You can alter the soil’s pH level, but it’s much easier to simply plant for the soil you have.

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Now you are ready to plant. Well – almost. Will you plant in groups or singly? If you buy ‘one of everything’ your garden may seem rather spotty. Group plantings are organised, harmonious and you can vary the color for interest.

Before planting out, place your chosen plants around the garden bed in their pots to see how they will look. Re-arrange them until you are satisfied. Grouping plants in sets of threes or fives usually looks better than planting in groups of even numbers. Be sure that you have an interesting combination of colors and textures of plants. Tall plants should go to the back, or the centre if your garden will be viewed equally from all sides. Try to keep your plants away from trees. The roots of trees are fiercely competitive and will steal all the nutrients and moisture meant for your flowers.

The right color scheme is one way to maintain the harmony in your garden. Imagine the color of the flowers when they are in bloom. Some colors may clash with others, but can still be planted side-by-side if they have a different blooming season. Foliage color is also important. Many flower plants have silver, grey or purplish foliage that is just as attractive as the flower. This means that they are still attractive well past the blooming season and so have added value.

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5 ways to keep visitors coming back

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A lot of successful websites depend on returning visitors to account for a major part of their traffic. Returning visitors are easier to convert into paying customers because the more often they return to a site, the more trust they have in that site. The credibility issue just melts away. Hence, keep your visitors coming back to your site with the following methods:

1) Start a forum, chatroom or shoutbox

When you start a forum, chatroom or shoutbox, you are providing your visitors a place to voice their opinions and interact with their peers — all of them are visitors of your site. As conversations build up, a sense of community will also follow and your visitors will come back to your site almost religiously every day.

2) Start a web log (blog)

Keep an online journal, or more commonly known as a blog, on your site and keep it updated with latest news about yourself. Human beings are curious creatures and they will keep their eyes glued to the monitor if you post fresh news frequently. You will also build up your credibility as you are proving to them that there is also a real life person behind the website.

3) Carry out polls or surveys

Polls and surveys are other forms of interaction that you should definitely consider adding to your site. They provide a quick way for visitors to voice their opinions and to get involved in your website. Be sure to publish polls or surveys that are strongly relevant to the target market of your website to keep them interested to find out about the results.

4) Hold puzzles, quizzes and games

Just imagine how many office workers procrastinate at work every day, and you will be able to gauge how many people will keep visiting your site if you provide a very interesting or addicting way of entertainment. You can also hold competitions to award the high score winner to keep people trying continuously to earn the prize.

5) Update frequently with fresh content

Update your site frequently with fresh content so that every time your visitors come back, they will have something to read on your site. This is the most widely known and most effective method of attracting returning visitors, but this is also the least carried out one because of the laziness of webmasters. No one will want to browse a site that looks the same over ten years, so keep your site updated with fresh bites!

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Bourbon in the making

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It is a well-rounded argument that the Scottish has the market sewn up as far as making the best product on the planet; however there are a few studs in other stables worth a mention. Bourbon has long been associated with Kentucky and for good reason as it is the state where this craft was first developed.

Elijah Craig a Baptist minister in the late 18th century in Georgetown Kentucky unveiled to farmers and townsfolk alike the first Bourbon whiskey where the trend just took off. It is said that even the father of the great Abraham Lincoln got into the action.

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European settlers brought this trade secret with them to North America and in turn shared it with their new neighbors. Giving way to a boom in production. 1791 was the timeframe for the whiskey rebellion that took place in Pennsylvania where the government elected to impose tax on whiskey and whiskey sales.

This did not sit well with distillers so they made their way to the Kentucky Mountains to avoid the collectors of said tax. Eighty percent of all Bourbon today is distilled in the state of Kentucky. A royal family of French decent carried the name that now brandishes the bottles of this Kentucky gold. The name was introduced in 1758.

The attempt of American independence from British rule saw the French giving support so as the independence grew new land developments in America were named in French as tribute. In the year 1785, Kentucky was known as the Kentucky district of Virginia and not a separate state.

Through some of the river ports in Kentucky the whiskies were shipped down the Ohio River to New Orleans. Northeastern Bourbon county and Limestone county combined in 1789 to forge Mason county Virginia.

Although Bourbon is less restricted than Scotch, there are some regulations in place today. State regulation on Bourbon distilling requires the brew to be made from 51% corn; however barley wheat and rye may be used for blending purposes. It must be between 80-160% proof.

The soft texture and sweet taste come from the corn itself. After it is distilled in a continual still, it is then filled to casks made of oak for maturing for a much regulated minimum of no less than two years. These regulations make Bourbon what it is today, a very popular whiskey among all who drink.

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